Supermodel, entrepreneur, and all around pop culture icon Tyra Banks has never been one to follow the crowd; and now she is doing it again with something the internet can’t stop talking about: hot ice cream. The fashion model turned business mogul, announced her newest creation through her brand new dessert brand SMiZE & DREAM, and it is already melting minds everywhere!
Although hot ice cream sounds like an oxymoron, Banks insists it is a completely new dessert experience. It consists of all the creamy richness of traditional ice cream, but served at a warm and comforting temperature. To most this sounds like a milkshake or perhaps a hot chocolate? But don’t mention that to Tyra, she absolutely hates that comparison! According to early reports, hot ice cream maintains a soft, scoopable texture despite the heat + a proprietary technique that prevents it from curdling or melting into soup.
Hot Ice Cream is currently only available in Tyra’s brick and mortar store in Sydney, Australia, but Tyra plans to bring hot ice cream to America in 2026! Even though most online users haven’t been able to taste Tyra’s newest creation, this doesn’t seem to stop them from talking about it!
Is it Genius or Chaos?
As soon as Tyra announced she was selling her newest creation, hot ice cream, social media exploded. Users from X, Reddit, and Instagram were split between awe and amusement. Some users were astonished at Tyra’s ability to switch lanes so quickly and impressively. One Reddit user mentioned
Tyra Banks could sell water during a hurricane
While other users were convinced that this was another short lived stint by Banks in order to maintain relevance while making a quick buck. Food influencers on TikTok were blowing up the idea, speculating what hot ice cream tastes like. Most of these videos garnered millions of views in mere hours, proving that no matter how ridiculous the notion, Tyra Banks’ name still holds viral power.
Tyra Banks, the visionary
This is not Tyra’s first time redefining what success looks like outside of the modeling world. After becoming the first Black woman to grace the cover of Sports Illustrated, she built an empire: from hosting America’s Next Top Model and The Tyra Show to launching her personal branding course at Stanford University.
If history is any indicator, Tyra’s hot ice cream might just become the next viral food trend, like the infamous Dubai Chocolate. Whether it becomes a grocery store staple or stays a novelty item for the bold, it’s a reminder of Banks’ uncanny ability to stay ahead of cultural trends; sometimes by defying them completely.
As the memes, think pieces, and taste-test videos continue to roll in, one thing’s certain; Tyra Banks has proven, once again, that she knows how to keep us watching, wondering, and talking. Whether it’s on the runway, in the classroom, or in the kitchen, Tyra Banks remains the queen of reinvention (and I personally wouldn’t have it any other way).
Is hot ice cream the future of dessert? Maybe. But one thing’s certain; Tyra Banks continues to prove she is always two steps, and a few degrees, ahead of the game.