Avengers Endgame has overtaken Avatar to become the highest-grossing movie in history after an encore theatrical re-release pushed its worldwide total to $2.925 billion, industry box office tallies show.
The limited encore run returned the film to theaters in select markets and added enough ticket sales to move Endgame past the long-standing record previously held by James Cameron’s Avatar. The $2.925 billion figure reflects cumulative global box office receipts and does not include ancillary revenue from streaming or home video.
The milestone highlights the enduring commercial power of marquee franchise releases and the growing importance of programmed reissues in the theatrical window. Endgame first reached blockbuster status on its initial release and the encore engagement supplied the incremental ticket sales needed to claim the top spot.
For Disney and Marvel Studios, the achievement provides a high-profile boost to franchise valuation and merchandising momentum. Exhibitors also benefit from the event nature of encore runs, which can drive weekend traffic without competing with new wide releases.
Box office trackers and studio tallies are expected to publish more detailed breakdowns of the re-release performance by territory in the coming days. Analysts will be watching whether further encore engagements or anniversary screenings push the total higher still and how studios incorporate those gains into broader revenue reporting.
We will continue to monitor official studio statements and box office reports and update this story as more data becomes available.
